These days it’s common to hear people discuss ‘the new normal.’ For brick-and-mortar retail, the new normal means adjusting to ever-evolving circumstances. From extra cleaning and social distancing measures to curbside and other low- or no-contact fulfillment options, retailers are being challenged to deliver on changing consumer preferences that place a higher value on safety, speed, and convenience.
Success in this endeavor is driven, in part, by customer perception. So, wouldn’t it be great if you could see your stores from your customers’ point of view or get regular feedback from them? With the iVueit app, you can!
iVueit connects you to an on-demand workforce of independent local consumers, also known as Vuers, who are dedicated to high-quality site audits and data collection anywhere in the country. They mobilize quickly and photograph specific areas of your property on-demand, sometimes within minutes of a request. Photos can be taken outside or inside to verify how well your stores are meeting expectations in various areas including, but not limited to:
Wayfinding and safety signage/markings
Curbside pickup areas
Wayfinding and social distancing signage/markings
Customer checkout and pickup areas
Customized survey reports can also be completed by third-party Vuers to provide unbiased answers to specific questions about your stores such as:
- Are masks/gloves and capacity limits enforced?
- Are proper safety protocols, COVID-19 signage, and other markers clearly visible?
- Does the store have ample lighting both in the parking lot and inside?
- Are the bathroom facilities well-maintained?
- Are pathways and aisles clean and clear?
- Are there long lines at checkout or customer service?
iVueit makes it possible to look at your business through a fresh consumer perspective. The insight can help you deliver on expectations, improve the customer experience, and attract new business. Schedule a demo today!